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Creating an Appetizing Online Experience for a UK Meat Supplier

Aurora Foods

Website Design & Build

Introduction

Our digital team were pleased to be appointed to design and build Aurora Foods' brand new website. Our Yorkshire-based client is an innovative food business, with an expansive range of meat products.

The Brief

As with all our clients, we spent time getting to know all about Aurora Foods’ business, their customers and also their objectives for the new website.

They wanted their new website to feel cleaner, more contemporary and be easier for users to navigate, whilst still incorporating the look and feel of their existing branding.

 

The Design

You can see the client’s pre-existing logo, brand colours and fonts used throughout the new design.

Their previous website was very heavy on imagery of raw meat, which although one of their staple products, wasn’t that aesthetically appealing. For the new design, we decided to pare this back.

The Solution

The new website has a much more streamlined look and feel, and is simpler to navigate.

The information throughout the site about Aurora Foods, their products and their services has a much clearer structure, and delivers a greatly improved user experience.

For our client, it’s simple to maintain and update content and imagery whenever they’d like, which is a real win!

"We're extremely happy with the effort and work that Telescope have put into the reconstruction and design of our website. They captured our vision and have managed to transform our online presence, with great attention to detail."

Jonathan

Head of Commercial, Aurora Foods

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